Wednesday, July 24, 2013

Austin!!

So Susan loves going to Austin! I am pretty sure if she could pack up and move there tomorrow she probably would. I myself love San Antonio but do enjoy the occasional trip to Austin. The fact is Austin is just plain fun and additionally its home to some of our favorite people who we got to visit with yesterday. :) 

Chef Troy Knapp at the Driskill Hotel was our first stop...



We had a wonderful time having lunch in the beautiful historic Driskill and then meeting with some of the fantastic chefs and management. Susan spent some time teaching them a bit about how we Q grade our coffee and the story behind our company...


 Then it was sniffing and slurping time! 



I love watching folks participate in their first cupping. Its always fun to watch them be a little nervous about the first slurping action and then needing to spit the coffee out into a cup. Of course the jokes and teasing commenced and it was all in good fun. In the end I like to think they left with a much better understanding about coffee and how to incorporate it into their menu. We love educating people on just how lovely and complex coffee really is. We look forward to working with them more in the future. 

Next stop...El Naranjo!!


My mother has been friends with Ernesto and Iliana De La Vega for a long time. Their restaurant in Austin is hands down one of my favorite places to eat. The food is always delicious!


I have never had a dish there I didn't like so next time you are in Austin you have to make this a stop. Their coffee blend is one they designed specifically for their menu with Susan and its FANTASTIC. 


Our visit was short and sweet and just a quick stop to catch up and say hello. All in all an awesome day trip meeting with friends and clients and spreading some more coffee bean love. 

-Anna


Monday, July 22, 2013

Embracing the new...

Hello Folks!!

These past few months have brought so many exciting changes for us here at Ferra Coffee. Its amazing how much can happen in such a short amount of time. 

First let me say that I have been tasked with keeping this blog up to date on the life of coffee roaster. I will do my best to fulfill this responsibility. Hey! Roasting coffee is exciting stuff!! :D

So I guess the biggest announcement I should start with is that we are now working with a local distributor! This is kind of a HUGE deal! All this time we have been our own manufacturer and distributor but we started to get so busy we realized it was time to call in some big guns. With that we welcomed GauchoGourmet to the family. 

I can't say enough wonderful things about these guys. They are the very definition of awesome. They have the same heart as we do and value customer service above all else. We couldn't have picked better people to help us care for our accounts and keep on supplying people with the best coffee in the world! So if you are a restaurant or business interested in carrying our coffee or just a customer interested in taking a pound home to your family give GauchoGourmet a call or stop by their location. They have the nicest display of our coffee including a self serve bar out of our lovely little wooden barrels. I love seeing that every time I walk in. 


Having this happen is such an exciting step for us and I hope you all are as excited as we are :) . 

Well that's the first bit of good news I will share for now. More and more to come. In the meantime I must prepare for a trip to Austin tomorrow to see a most beloved friend and chef who is always so wonderful to work with. We will let you know what exciting things we come up with from that. Also...iced coffee. Hmmm...what are the possibilities? ;) 

-Anna


Friday, April 19, 2013

New website and online store! Hoooraay!!!


Please forgive the delay!! It has been a very busy couple of weeks. The changes we talked about earlier are finally done and our new website and new online store is up and running!! 

We hope you enjoy the new look! You will also find that the new online store is very user friendly and should make your experience quick and easy. 

Please remember we roast to order. This guarantees your coffee is fresh and of the best quality when you receive it. You have the option of ordering whole bean or choosing from two different grind options. 

We plan to have our newsletter set up soon so that customers can subscribe for news on special offers and coupon codes.

With all that in mind we thank you for your patience and hope these changes make your experience with us a very pleasant one. We would love to get the word out about our awesome product! 

Check us out on our new site!!

Tuesday, April 9, 2013

Coffee...not just a breakfast and dessert beverage!

Coffee is an amazing beverage. Its every bit as diverse and complex as wine. Coffee shares a broad spectrum of flavors and undertones depending on the region where it grown, the altitude, the crops growing around the coffee, and the type of roast it is. Its hard to imagine that so many variables can have such an effect on your morning brew!

Just to give you an example, our organic coffee from Chiapas, Mexico is nutty and full of amazing dark chocolate undertones where as our organic Peru is citrusy with hints of lemongrass. Our Mexico would pair perfectly with a savory spicy meal where as our Peru would better compliment maybe a nice Mediterranean dish, full of fresh flavors. 

Coffee can be the perfect companion to meals other than breakfast and dessert. Which is why we decided to map it out for you. We have created a chart to help guide you to pairing your coffee with different types of cuisine. 


We also made new labels for the back of our coffee bags to go along with our new charts!!


The primary color along the side shows you which group of cuisine this coffee would best compliment however many of our coffees go great with other types as well which is why we have also included smaller strips of color to indicate what else you might be able to pair it with. 

We hope this new system helps you to further enjoy this remarkable bean!!


Wednesday, April 3, 2013

New things coming your way!

Welcome to our new blog!!

We are very excited to be keeping everyone in the loop about what's going on at Ferra Coffee. So far it has been an amazing month with lots of new and exciting changes. Here's the scoop..

First we were able to hire a full time roaster. Anna started in March and will be roasting for us full time giving Susan some much needed help to go out and spread the word about just how awesome our coffee is! 

Next we are in the process of transitioning to a new online store! This store will be much more user friendly and will make your online ordering experience much more enjoyable and simple. In addition to a new online store we are changing the size of our retail bags from 12 ounces to 1 pound!! That's an extra 4 OUNCES of much needed coffee and for all you coffee lovers those extra 4 ounces can make all the difference ;) . Some more fantastic news is that in addition to changing the size of our coffee we are also going to be having free shipping...once again that was free shipping. Free shipping is awesome. Look for these new changes hopefully by next week. Follow us on Facebook for the latest updates. 

We always get questions from folks about where they can find our coffee. Starting next week we will be using this blog to highlight all of our clients. We will introduce you to the chef's and shop owners and give you an inside look at their menus and products. We work hard with our clients to pair the perfect blend with their menus so that every visit to their establishment is a delicious assault on the senses...especially the taste. Also for the clients that sell our coffee retail, follow us on Facebook for updates on deliveries just in case you can't wait for the online order to come in. Grab a bag of coffee and some yummy eats along the way. 

Subscribe to our blog for updates on new clients, new coffee profiles, special offers and maybe some fun contests! In addition and most importantly, we will be keeping our readers informed during our trips to visit our growers because at the end of the day they are the reason for why we do what we do. As always our mission is to support and help our growers so that they can produce an excellent product for our customers while be able to provide for their families. 

So lots of new and exciting things coming your way. Stay tuned! 

And because blogs are just no fun without some pictures...


How many of you can relate?